Terms of Service
The agreement between you and Sitora Inc. when you use the Service. Short sentences, no traps.
Effective September 1, 2026
1. The agreement
These terms are a contract between you and Sitora Inc., a Delaware C-Corporation at 1550 Market Street, Suite 425, Denver, CO 80202. By creating an account or using the Service you accept them. If you use the Service for an organization, you accept for that organization and promise you may.
2. The Service
Sitora reads the public website you point it at and operates an answering agent grounded in that content, embeddable on your site. We may improve or change features; we will not materially reduce what a paid plan includes during a period you have paid for.
3. Your responsibilities
You agree to a few things that keep the Service honest and lawful:
- Only connect websites you own or are authorized to represent.
- Keep your account credentials secure and your account information accurate.
- Do not use the Service to deceive, spam, harass, or break the law, and do not probe or interfere with the Service itself.
- Ensure your use of captured leads complies with the laws that apply to you.
4. Answers, honestly framed
Agents answer from your site's content and are designed to refuse and hand off rather than guess. Even so, automated answers can be wrong or incomplete, including when your site is wrong or out of date. You are responsible for the content of your site and for reviewing your agent's behavior; the Service gives you tools to do both. Agents are presented to visitors as automated assistants, and you agree not to configure yours to claim to be human.
5. Plans and payment
Paid plans are billed in USD, in advance, monthly or yearly, through Stripe. Message volumes reset on the first of each month; at your cap, the agent pauses rather than billing overage. You can cancel any time and keep the plan through the end of the paid period. Fees are not refundable except where the law requires, or where we broke something and did not fix it.
6. Your content and ours
Your website content, your agent's conversations, and your leads are yours. You grant us the limited license needed to read, store, and process them to run the Service, and nothing more. The Sitora software, brand, and site are ours. Feedback you send may be used to improve the Service without obligation.
7. Termination
You may delete your account at any time from Settings, which removes your data as the Privacy Policy describes. We may suspend or end accounts that violate these terms or put the Service at risk, with notice where practical. On paid accounts terminated by us without cause, we refund the unused portion.
8. Disclaimers and liability
The Service is provided as is, without warranties of merchantability, fitness for a particular purpose, or non-infringement. To the extent the law allows, neither party is liable for indirect, incidental, or consequential damages, and our total liability for any claim is limited to the amounts you paid us in the 12 months before the claim. Nothing in these terms limits liability that cannot legally be limited.
9. Governing law and disputes
These terms are governed by the laws of the State of Delaware, without regard to conflict rules. Disputes are resolved in the state or federal courts located in Delaware, and both parties consent to their jurisdiction. Before filing anything, both parties agree to try 30 days of good-faith resolution starting with an email to hello@getsitora.com.
10. Changes to these terms
If we change these terms materially, we will email account holders at least 14 days before the change takes effect. Continuing to use the Service after that date accepts the change; if you do not accept, cancel before it takes effect and we will refund any unused prepaid period.